At Rouge Strategy Consulting, we transform complexity into clarity, blending science, strategy, and storytelling.
Marine Hansen, Founder
“A chemist by training, specialized in cosmetic product and process engineering, I later expanded this scientific foundation with strategic expertise in innovation marketing.
After several experiences with finished product brands, and later as Marketing Manager for an international distributor of cosmetic ingredients, I identified a major need:
🔴 Bridging the technical complexity of products with a brand strategy that is coherent, distinctive, and inspiring.
As a French professional now based in the United States, I wanted a name that reflects both my origins and my expertise. Rouge means “red” in French: a symbol of boldness, clarity, and timeless elegance. In English, rouge also refers to blush or lipstick, a direct nod to the beauty industry where my journey began.
I founded Rouge Strategy Consulting to embody this dual heritage and to answer a critical need in the market.
🎯 My mission: to support companies in creating strategies and content that authentically convey the depth of their expertise and transform complexity into clarity.”
We help ambitious companies transform expertise into strategy, stories, and growth.
Core Values
Scientific Rigor
Evidence-based and precise
Strategic Vision
Creative Excellence
Inspiring and differentiating.
Our Approach
Diagnose – We analyze your brand’s foundations and identify untapped opportunities.
Design – We craft tailored strategies and narratives aligned with your vision.
Deliver – We create actionable assets that drive clarity, credibility, and growth.
Forward-looking, market-ready.
Rouge Strategy Consulting is the bridge between innovation and image, between technical rigor and brand desire: an approach where creativity, scientific excellence, and business vision work together in service of ambitious brands.